This is the key to making your Internet presence. Your Internet business can thrive where millions of sites will never attract much traffic.
Search engine optimization (SEO) is a secondary consideration.
First you have to refine your Marketing Strategies around solutions, products, and services.
Next you have to ensure that you are able to communicate your competitive advantages to your target customers.
If your customer have a hard time understanding what your advantages are they may come, but they will not stay.
This means you must make an extroninary effort to present your business to your target market. If you can do that you will succeed in a sea of millions of web sites.
These are the questions that a good Internet/Socail Media Marketing company can help you answer, identify, and create a great Internet business for you.